Recruitment event promotion on Social Media

Social Media Content

Client: Big C

Market: Thailand

Product: Recruitment Department

Challenge

Facebook has limit and regulation on talent recruiting advertising which make BIG-C find it very difficult to increase candidate application especially during recruitment event.

Solution

We redesign the advertising artworks more friendly and align with Facebook regulation. We also re-optimized the ads targeting to reach relevant target audience.

Results

30%

Candidates increased

25%

CPA Cheaper

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