Increase brand recognition with mascot
Mascot Branding
Client: Beyond Study Center
Market: Thailand
Product : Education Agency
Challenge
During covid-19 pandemic, Beyond study center can not fully operate the service, therefore they want to focus on building community also increase brand recognition.
Solution
We redesign the mascot and blend it in every contents. Also revised content direction from hard sale to community building content.
Results
500,000
Reach
5,000
Followers increased
30%
Organic lead generation increased